Tools and equipment for automotive technicians and battery specialists.

E-Z Red Earns Gold Licensee Status from Caterpillar Inc.

E-Z RED CAT award

Deposit, NY, April 14, 2015– E-Z Red Company—, an official licensee of Caterpillar Inc. and a leader in lighting, hand tools and battery products since 1966—, announces it received gold status in the Caterpillar Inc. Licensee Excellence and Recognition Program.

In its third year of eligibility, E-Z Red achieved an excellent score and received gold-level retail licensee status for 2014. E-Z Red became an approved Caterpillar licensee in February 2012.

Caterpillar licensees are reviewed on customer service, sales growth, advertising spend, training, field coverage, territory coverage, e-commerce, royalties, product development and design capabilities and forecast accuracy.

“It’s truly an honor to be recognized for our work again,” says Bob Cacciabeve at E-Z Red. “The success is the result of a collaborative effort between Cat® and E-Z Red. It is the incentive for our team that we need as we continue looking for ways to improve and grow the Cat program”

About the E-Z Red Company

Founded in 1966 in Deposit, NY, the E-Z Red Company is an official licensee of Caterpillar Inc. and a leader in lighting, hand tools and battery products. Family owned and operated, E-Z Red has developed and maintained a reputation for providing top-quality products. The company has strong relationships with retailers across the United States and World Wide.

The company prides itself on maintaining the values, integrity and reputation of the Cat Brand by producing superior products for both professional and home use. Cat lights, the newest addition to their product roster, are high quality lighting products that feature leading-edge technology, meeting the highest professional standards. All of the lights feature the latest LED technology and industrial grade materials. Descriptions and specifications for all the lights can be found at www.catlights.com.

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